Our host Khaled El Ahmed will guide you through the world of social media, to explain everything from the business benefits to how to both understand and engage with your audience. He’ll cover issues such as how to set objectives as well as how to plan, measure and report on your social media activities. The workshop will cover the area of paid advertising for Facebook and Twitter and how it can amplify your reach.
• Learn to set the right objectives. Our trainer will guide you on setting objectives linked to your organisation’s goals and help you choose the right measures.
• Listen, Learn & Engage. Delve into best practices on audience insights and how to use them to better engage with your key stakeholders.
• Plan like a social media pro. Understand how social media managers plan out their content calendars and how to work with third parties such as online influencers and brand fans for user generated content.
The One-Day Social Media Masterclass
Our workshop is delivered over a full day and includes a host of topics that will improve how you plan, execute and measure your social media activities.
Understand how to integrate social media:
• Learn how to weave social media into your comms strategy
• Understand the importance of different social channels
• Delve into social media case studies from around the globe
Learn how and when to best use social media:
• Identify who your target audiences are & how to listen to them
• Discover how to engage proactively through either providing content that entertains or informs
Show the value of social media to the organization:
• Develop a social media strategy that benefits the business
• Leverage metrics that will help you understand your key audiences and how well you are communicating with them
Download the full brochure here.
To enrol on this course, please register online or email us at community@mepra.org.
For any additional inquiries, please call our call center +971527981196 or +97143564234.
Please note that there are no cancellations & refund upon confirmation.